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Bruce Campbell

If you haven't seen the Evil Dead movies or Army of Darkness sequel, you probaly don't know who Bruce "Don't Call Me Ash" Campbell is. Actor-turned-author Campbell is a King among B-movie stars whose first novel, the semi- autobiographical If Chins Could Kill: Confessions of a B Movie Actor, placed him in a similar position in the literary world as he had previously occupied in Hollywood. It also became a major sleeper hit and made the New York Times bestseller list It's hard to be so bad you're good, so no small amount of effort could've gone into his second novel, Make Love the Bruce Campbell Way. The man himself will appear at Borders Books on Tuesday (Sept. 5) at 6:30pm to sign copies of and read excerpts from his latest. You may laugh, and you may cry —just don't call him Ash.